In his new book, Social Marketology, Ric Dragon, CEO of DragonSearch, recommends business leaders and marketing team leaders follow these eight tips to avoid making social media mistakes:
- Avoid mixing the technologies used for the organization's social media with individuals' personal accounts.
- Ensure that employees both on and off the social media team receive training.
- Think before deleting or editing users' comments or posts. While making your decision, ask if your action might cause a backlash.
- Respond quickly.
- When a mistake is made, sincerely apologize.
- When appropriate, use humor.
- Have a policy in place.
- Have a top-responses document prepared to be used.
Ric Dragon on developing a brand voice and market segmentation strategy:
Hello Everybody,
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BORROWERS APPLICATION DETAILS
1. Name Of Applicant in Full:……..
2. Telephone Numbers:……….
3. Address and Location:…….
4. Amount in request………..
5. Repayment Period:………..
6. Purpose Of Loan………….
7. country…………………
8. phone…………………..
9. occupation………………
10.age/sex…………………
11.Monthly Income…………..
12.Email……………..
Regards.
Managements
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